Only Hours Left To Get The Best Prime Day Apple Watch Deals—But You Can Still Save Up To 35%

Amazon Prime Day ends tonight, Friday, July 11, which means there are only a few hours left to save on big-ticket items like the Apple Watch. Whether you’re upgrading from an older model or buying your first watch, our tech and deals editors have made your purchase more affordable by searching Amazon and its competitors for the best Prime Day Apple Watch deals. With the clock ticking down, here are the top picks we recommend (and personally wear ourselves): the Apple Watch Series 10 is on sale for 30% off, bringing the brand’s newest model to just $279. Or consider the entry-level Apple Watch SE, which is down to $169 in multiple colorways, which is the lowest price we’ve seen this year.

It's not too late to save big on one of Apple's most popular watches, thanks to the best Prime Day Apple Watch deals that are still happening.

Illustration: Forbes / Image: Retailers

Amazon Prime Day 2025 ends at 11:59 p.m. PST tonight, and some of these Apple Watch Prime Day deals may not return until Black Friday. If one of them has been sitting in your cart, now’s the time to check out. Still browsing? You can also shop the remaining Prime Day deals on other Apple products—including the Apple AirPods Pro 2, which are currently 40% off.

Best Prime Day Apple Watch Deals At A Glance

• Apple Watch SE 2nd Gen With GPS (40mm): Now $169, Was $249 (32% Off)
• Apple Watch Series 10 With GPS (42mm): Now $279, Was $399 (30% Off)
• Apple Watch Series 10 With GPS And Cellular (42mm) With Jet Black Aluminum Case: Now $380, Was $499 (24% Off)
• Apple Watch Ultra 2 (GPS And Cellular) With AppleCare+: Now $729, Was $898 (19% Off)
• Apple Watch Series 10 With GPS And Cellular (42mm) With Slate Titanium Case: Now $630, Was $749 (16% Off)

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Best Prime Day Apple Watch Deals

• Apple Watch Ultra 2 (GPS And Cellular) With Black Titanium Case: Now $629, Was $799 (16% Off)
• Apple Watch Ultra 2 (GPS And Cellular) With AppleCare+: Now $729, Was $898 (19% Off)
• Apple Watch Series 10 With GPS And Cellular (42mm) With Slate Titanium Case: Now $630, Was $749 (16% Off)

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• Apple Watch Series 10 With GPS And Cellular (42mm) With Jet Black Aluminum Case: Now $380, Was $499 (24% Off)
• Apple Watch Series 10 With GPS (42mm) With Rose Gold Aluminum Case): Now $279, Was $399 (30% Off)

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• Apple Watch SE 2nd Gen With GPS (40mm): Now $169, Was $249 (32% Off)

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Best Prime Day Apple Watch Deals At Other Retailers

Amazon isn’t the only place you can find quality deals on Apple Watches right now. Other retailers are offering competitive prices to match Amazon’s Prime Day markdowns. Here are some other ways to shop Apple Watch deals right now.

Walmart:

• Apple Watch SE 2nd Gen With GPS (40mm) With Starlite Aluminum Case: Now $169, Was $249 (32% Off)
• Apple Watch Series 10 With GPS (42mm) With Jet Black Aluminum Case: Now $279, Was $399 (30% Off)
• Apple Watch Series 9 With GPS (45mm) With Midnight Aluminum Case And Midnight Sport Band: Now $358, Was $429 (16% Off)

Best Buy:

• Apple Watch SE 2nd Generation With GPS (40mm) With Aluminum Case And Sport Band: Now $169, Was $249 (32% Off)
• Apple Watch SE 2nd Generation With GPS (44mm) With Aluminum Case And Sport Band: Now $199, Was $279 (28% Off)
• Apple Watch Series 10 With GPS (42mm) With Jet Black Aluminum Case: Now $299; Was $399 (25% Off)

Target:

• Apple Watch SE 2nd Generation With GPS (40mm) With Aluminum Case And Sport Band: Now $170 With Target Circle, Was $250 (32% Off)
• Apple Watch Series 10 With GPS (42mm) With Jet Black Aluminum Case: Now $300 With Target Circle, Was $400 (25% Off)
• Apple Watch Series 10 With GPS And Cellular (42mm) With Slate Titanium Case: Now $650 With Target Circle, Was $750 (13% Off)

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More Prime Day Smartwatch Deals

In addition to savings on Apple Watches, we found significant markdowns on smartwatches from other notable brands. Here are the most worthwhile deals on our editor-approved models.

• Samsung Galaxy Watch 7 (40 mm): Now $160, Was $300 (47% Off)
• Garmin Vívoactive 5 : Now $190, Was $300 (37% Off)
• Fitbit Versa 4: Now $136, Was $200 (32% Off)
• Google Pixel Watch 3 (41 mm): Now $237, Was $350 (32% Off)
• Fitbit Sense 2 Smartwatch: Now $190, Was $250 (24% Off)
• Google Pixel Watch 2 (41mm): Now $206, Was $250 (18% Off)

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Why Trust Forbes Vetted

Forbes Vetted’s team of commerce writers and editors have dozens of combined years of experience covering major sales events like Amazon Prime Day. Our staff members research and report on the best discounts on high-quality items like Apple Watches, ensuring you are apprised of true savings opportunities.

• We have scoured Amazon to find the best deals, and we perform additional research to ensure these are actually good deals, and not just a stated price drop from an inflated price.
• This story was written and updated by Steven John, who covers gear and technology for Forbes Vetted, including many Apple products like the Apple Watches featured here, with additional support from Dave Johnson, Forbes Vetted’s executive editor. Dave has covered consumer tech for decades and has written three dozen books on tech and photography.
• We know pricing changes fast, especially during deals events. Additional deals writers continue to update this article to keep it accurate by removing and adding new deals as they expire, sell out or arrive.

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