Resources

OpenX Blog

Our blog aims to simplify the complexity of our industry and offer insights into the latest trends and innovations.

Blog

OpenXSelect: Translating quality standards into campaign performance

Blog

Women Shaping Tech’s Tomorrow: Six Takeaways from OpenX & Butler/Till

Blog

FAQ: Antitrust Lawsuit
Visit OpenX Blog

Case Studies

Learn how OpenX drives superior monetization for publishers & app developers and maximizes value for brands & marketers.

Case Study

Content object insights deliver 3x reach against target audience across CTV for Genius Sports 

Case Study

Leading telco company boosts efficiency with a 48% lower display CPA via data-driven deals

Case Study

A Global Pharmaceutical Brand Achieved 89% Viewability, 27% Above Their Target, While Maintaining CPM Efficiency With Supply-Side Targeted Deals From OpenX
Explore Case Studies

Documentation

The place to find OpenX product information, how-to, setup and more.

Product Documentation

For Publishers

Product Documentation

For Demand Partners

Product Documentation

For Developers
View Documentation

Thought Leadership

Best-in-class content answering the biggest questions in the programmatic advertising industry, including a collection of infographics, guides, research, white papers and more.

Thought Leadership

Getting Smart on Sustainability in Adtech

Thought Leadership

Exploring the Next Frontier of Digital Advertising eBook

Thought Leadership

The New Normal: Marketing in 2020 and Beyond
View Thought Leadership

Videos

Videos to inform the advertising technology industry.

Video

Privacy & Addressability: Global Strategies from Cannes Lions 2025

Video

Unlocking Campaign Performance in News: Cannes Lions 2025

Video

Biddable CTV Takes Center Stage: Highlights from Cannes Lions 2025
View Videos